The other day, Xerxes phoned me. (I know, the name is most unusual, and it could well be a nom de plume, but, of course, he was phoning, not writing.) Anyway, whether he actually is Xerxes or not is of little importance. This is the gist of our conversation:
Xerxes: Do you know that 'thingy' on your blog?
Xerxes: Something about a letter...
Diane: A Newsletter?
Xerxes: Yes, that's it. A Newsletter.
Xerxes: Well, I didn't get one.
Diane: But you had subscribed?
Xerxes: Subscribed? I read every blog post you write; I assumed that it was automatic; that it was like a reward for like 'sticking around'.
Diane: No, I'm afraid it doesn't work like that.
Xerxes: It doesn't?
Diane: No, it doesn't. If you want the Newsletter, you actually have to subscribe. There is a subscription form on the left of the blog. You type in your email address and then click on 'subscribe'.
Xerxes: And that's all?
Diane: That's all. You don't have to put in any other information, and if you later want to unsubscribe, it's just as simple to opt out.
Xerxes: So what's the difference? I mean, like, what's the difference between your Newsletter and your Blog?
Diane: The Newsletter only comes out twice a month, while I post twice a week on the blog. On the blog, I review books I've read; in the Newsletter, you can read about Vegetarian Cooking, Numerology, Creating gardens, the books I've written, and much more...
Xerxes: But I've already missed the first Newsletter...
Diane: That's really not a problem. The next Newsletter will be published on the 18th November, and there you'll have a chance to download the introduction to the Numerology Course that was in the first Newsletter. The first Newsletter was more of an introduction, so you haven't missed a lot.
Xerxes: I've always wondered what vegetarians eat, and that about Numerology might be interesting - perhaps it will tell me if I'm going to win the lottery?
Diane: No, it won't tell you that, but it will tell you other things.
Xerxes: I'll subscribe today.
Diane: Glad to have been of help, Xerxes. Keep in touch.